When we start any new project, we always try to look at it from the audience’s perspective – what they would like to see and what would excite them?
While creating the “Klaipeda pool” ad campaign some of the creative solutions were inspired by the events that occur in the world. Our created slogan says “For those who miss freedom” and it highlights happiness, energy, and freedom. The objective of this campaign was to show that one can relax and leave the masks behind as they enter the pool of fun.