No deep insights come loud and clear. That is the parallel that we used for TheAtrium‘ 2019 design. To visualize the names of the plays presented in the festival, each of their names was recorded. The unique patterns of the sound waves were mixed with small details that appear here and there in the brochures. Only the most observant readers can notice and connect them, and that is to encourage visitors to search and to question – just like the theater festival does.
#editorial